Mumara helps you build your business. Let’s talk about a recruitment business. So you want to start a recruitment business with Mumara One. Here’s everything you need to get started with your own DIY recruitment agency operated from a desk. A single desk? Yes, that’s right. Here’s how to manage everything on your own in a makeshift but professional way with a few tools from Mumara One, almost for free.
So, let’s get started.
Here’s how to leverage Mumara One to your advantage:
Starting a recruitment business is complicated. You will have to do a mix of things from being complicated in terms of skillset and others that are time taking. It is unpopular to hire someone to do the work as a recruiter in a new business. So we thought why not make it simpler and less time consuming for you to manage your network.
We can divide the tasks in two main categories actually. One is the support category where designs, branding, social media presence is concerned. The other is the sales category where your actual talent and business leads are managed. Sure you can use two different tools to communicate with the talent that you wish to acquire and another one for managing the business leads who may be interested in working with you long-term.
We are talking long-term because ad-hoc clients come and go. Relying on one-time clients that add up is not a reliable business strategy. If you want to build your brand up from the base and get consistent sales then you need a well-calculated strategy.
First, create a logo and image that meet your agency’s style. First impressions matter much more than you notice this will be used in the email section as well as the rest of the places so it has to be amazing.
The next step will be to set up your Mumara account. This is where you will store all your contacts and build scalable lists to reach as much talent as possible and vet the best for your clients. Once you set up the look of your first email, you can draft a marketing structure. This means brainstorm the sections that you want to include in every message. Or alternatively, start with a series of drip campaigns to introduce your business and the need to move to better jobs with your emails. Explain what you can do for the talent with these emails.
Match each process with tools and skills you can use. For instance, there are various graphic design tools for creating images. As for reaching out to clients and candidates, LinkedIn is a must. Pick the right channels and then give them freebies or offer them to join your network to access 1000s of clients and you will be able to build your email contact list better from the ground up. You can ask them to connect and you’ll have won half the battle.
What you need to do:
- Establishing clearly defined standards and expectations for the ideal job applicant.
- Taking proactive steps to integrate new employees with comprehensive “onboarding.”
- Staying ahead of the latest trends and best practices in recruiting.
All of this among other discrepancies on what type of recruiter you are, you must build your email narrative. You need to create drip email sequences for each of the objections you get and start sending them to the talent type that you are planning to vet for businesses based on your niche target.
How to scale and keep it organized?
In order to scale your business, you need to remember to plan the future and use actionable data. The future is of smart working. You can really enjoy the long-term gains and build an exceptional authority in your niche if you put your mind to it. This is achievable through consistent emails that the clients and the talent enjoy reading. The clients need to know that you are working on finding the best talent fits that enhance their business. While the talent needs to know that you will hook them up with the best clients in order to improve their career and lifestyle.
There is a simple and sure shot way to do it using Mumara’s collaborative tool suite consisting of a complete email automation solution, a data drive, newsletter and email builder among other things.
Here’s what you need to do in order to get your recruitment business up and running:
- Create a list based on skills, domain and experience
- Sift your list
- Create your basic emails
- Nurture the audience and recipients
- Build your authority in your niche
- Gain access to their preferences
- Reach businesses simultaneously at a mass scale
- Segment the businesses
- Market at scale
- Connect and keep your list clean
These ten steps will need time and energy. But, the beauty of using an email automation service is that you get to keep everything organized and tidy. You will be able to work as you please and when you are not working your emails will still be going out to the world and the network will be building seamlessly.
For more on what you need to do in order to scale your business and conduct extraordinary marketing visit the Mumara Business School.