The holiday season is among us, and it’s the time of the year when you want to ensure that your users stay in the loop with your online offers. Christmas and New...
With the rise of emails and the growing importance of marketing and email, there has also come a rise in spam. It is becoming harder and harder to deliver emails without...
Click-through rate, or CTR, is a critical metric for any business using email marketing. If you have a low CTR, it means that your email campaigns are not relevant to...
With increasing competition in email marketing, marketers are finding it difficult to drive their message to the inbox. Ever wonder how market giants often make it...
It’s easy to think that a newsletter is just a newsletter – but the truth is that your newsletter could be doing way more for your business! A well-designed one...
Black Friday is the biggest online shopping day of the year, and email is the most effective way to drive more sales for your store. The days leading up to Black Friday...
For email marketing, an email list is the be-all and end-all of a successful business. You sure can have a huge number of followers on your social media handles. But...