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The Custom Criteria feature is one of the milestone attributes of Mumara that have made things quite easy for you. While using this feature you do not need to segment...
Cyber-attack or cyber security threat is the purposeful exploitation of a system. It is a malicious act that is done to steal private information or data for personal...
Webhooks are on the boom of popularity these days. Most of us have witnessed webhooks mentioned in the apps’ settings, and many wonder about the usage. Conclusively, a...
Sender reputation is basically the reputation of your IP address through which you send emails. Many factors are responsible for building your email sender reputation...
There is no rocket science in designing an effective marketing strategy, all you need is to understand the geo-location, desires, and personas of the audience to send...
Correctly implemented BIMI will show your logo which makes it secure to send, and makes it recognizable as soon as the users receive it. It acts like a security feature...
Split or A/B testing helps you send what your audience actually wants to receive from you. It is basically a kind of experimentation where you send several variants of...
The registration system is one of the crucial considerations in the lead conversion process. It acts like the starting point of your marketing funnel when a random...
Most of the time, spoofed emails could not catch by spam filters and sent to the inbox. The problem arises when a person opens up the email and clicks the available link...
Email deliverability audit is to measure the number of emails landed in the recipient’s mailbox. When conducting this audit, the purpose revolves around matter to...